AW17 TREND: BEING ZEN
Our first key AW17 trend, Being Zen, takes inspiration from active women, natural environments and an essence of tranquility. Transitional hues such as earthy nudes, ivories, greys and blush tones bring a fresh, feminine look that will see you all the way through autumn. A key element of the Being Zen trend is all day comfort and these collections have been designed with this in mind – light, comfortable materials which have beautifully decorative details. Our Being Zen collections are available from A-I cup in a variety of styles including plunge, full cup and balcony so you're sure to find your perfect fit.