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- Discover our lingerie stylists most -loved icons
Discover our lingerie stylists most -loved icons
80 of our lingerie stylists voted for their favorite icon.
Discover their 5 favorite icons below. Our lingerie stylists are excited to share with you what makes them so special and why you should add them to your lingerie drawer.
A new season means that our bestsellers are reimagined in new, on-trend colors for Spring/Summer…
Which one is your favorite?
1. Marie Jo Jane - Pastel Lavender
The fact that Marie Jo Jane is our lingerie stylists' number one favourite spring summer recolouration won't come as a surprise!
They are loving it because it...
- is feminine, sexy and classy
- has a luxurious look
- has the most comfortable fit
- has stunning seasonal colors
Marie Jo Jane comes in Pastel Lavender this season. Its functionality combined with this beautifully trendy color makes the Marie Jo Jane series a standout.
1. Marie Jo Jane - Pastel Lavender
The fact that Marie Jo Jane is our lingerie stylists' number one favourite spring summer recolouration won't come as a surprise!
They are loving it because it...
- is feminine, sexy and classy
- has a luxurious look
- has the most comfortable fit
- has stunning seasonal colors
Marie Jo Jane comes in Pastel Lavender this season. Its functionality combined with this beautifully trendy color makes the Marie Jo Jane series a standout.
2. PrimaDonna Sophora - Royal
Ultra-feminine, elegant, and by far the most daring series in the PrimaDonna collection....Sophora!
Our lingerie stylists love it because...
- it has a fresh, contemporary look
- the lace has an extraordinary design
- its decorative accessories add a sexy touch
- it has a great shape with the best support
Sophora is now available in Royal, a deep blue color with a touch of party glitter.
2. PrimaDonna Sophora - Royal
Ultra-feminine, elegant, and by far the most daring series in the PrimaDonna collection....Sophora!
Our lingerie stylists love it because...
- it has a fresh, contemporary look
- the lace has an extraordinary design
- its decorative accessories add a sexy touch
- it has a great shape with the best support
Sophora is now available in Royal, a deep blue color with a touch of party glitter.
3. Primadonna Madison - Powder Rose
The PrimaDonna Madison is now available in a romantic pink hue with glittery details: Powder Rose.
It's a must-have because it:
- has the softest fabric that hugs your natural shape
- softens your figure under your clothes
- has playful checks that will brighten your day
- is very comfortable and has the perfect fit and support for woman with a larger cup size
Try on a PrimaDonna Madison once and you’ll understand all of the above right away.
3. Primadonna Madison - Powder Rose
The PrimaDonna Madison is now available in a romantic pink hue with glittery details: Powder Rose.
It's a must-have because it:
- has the softest fabric that hugs your natural shape
- softens your figure under your clothes
- has playful checks that will brighten your day
- is very comfortable and has the perfect fit and support for woman with a larger cup size
Try on a PrimaDonna Madison once and you’ll understand all of the above right away.
4. PrimaDonna Deauville - Amour
PrimaDonna Deauville has been our best-selling series for many years, with countless loyal fans.
Our lingerie stylists also know exactly why they would choose this series:
- it boasts a legendary firm fit
- creates a wonderful shape that flatters women of all ages
- gives timeless elegance without having to sacrificing comfort
In short: Deauville is the ultimate PrimaDonna bra! This season, fall in love with bright fuchsia and fluorescent embroidered detailing. Amour is a beautiful summer shade for our bestseller Deauville.
4. PrimaDonna Deauville - Amour
PrimaDonna Deauville has been our best-selling series for many years, with countless loyal fans.
Our lingerie stylists also know exactly why they would choose this series:
- it boasts a legendary firm fit
- creates a wonderful shape that flatters women of all ages
- gives timeless elegance without having to sacrificing comfort
In short: Deauville is the ultimate PrimaDonna bra! This season, fall in love with bright fuchsia and fluorescent embroidered detailing. Amour is a beautiful summer shade for our bestseller Deauville.
5. Marie Jo Avero - Pink Parfait
Here are the reasons why our lingerie stylists absolutely love Marie Jo Avero, and you will too!
Marie Jo Avero has:
- adorable floral details on the straps (and some styles have multiway straps too!)
- a smooth design that makes it a great everyday bra
- a variety of styles that create different shapes
- antastic fit, comfort, can be worn with any outfit
Discover Avero this season in Pink Parfait, a flirty pastel pink color that couldn't be more on-trend.
5. Marie Jo Avero - Pink Parfait
Here are the reasons why our lingerie stylists absolutely love Marie Jo Avero, and you will too!
Marie Jo Avero has:
- adorable floral details on the straps (and some styles have multiway straps too!)
- a smooth design that makes it a great everyday bra
- a variety of styles that create different shapes
- antastic fit, comfort, can be worn with any outfit
Discover Avero this season in Pink Parfait, a flirty pastel pink color that couldn't be more on-trend.